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Who We Are...
It was January 1, 1961 when three men,
Jack Green, Dick Gang and John Thibo, put their idea in motion and opened the
doors of Green, Gang & Thibo. These men had worked for a major manufacturer in
the heating industry that was relocating to another state. At the time, Dick Gang
was National Sales Manager, Jack Green was National Wholesale Sales Manager and
John Thibo was Advertising Manager. Choosing not to relocate, and with their
belief that advertising and sales promotions could be of benefit to wholesalers,
they rolled up their sleeves and went to work.
Jack and Dick presented this idea to a few of their heating wholesaler
customers. They convinced these wholesalers that the Green, Gang & Thibo
"Planned Merchandising and Advertising Program" would result in increased sales
and profits. And with nothing more than a handshake, a new business was born.
After the sudden passing of Dick Gang, Jack Green and John Thibo placed John
Rich, one of the company's Account Executives, into partnership. As a result,
the company's name was changed to Green, Rich, Thibo & Associates. With the
retirement of John Thibo in 1985, the company's name was changed to Green, Rich
& Associates, Inc.
In 1990 Jack Green retired, leaving John Rich with sole ownership of Green, Rich
& Associates, Inc.
Throughout these many years one thing has remained constant - the company's
mission:
"Green, Rich & Associates is an
advertising service agency whose clientele consists primarily of wholesale
distributors. Our mission is to create incentive and promotional advertising
programs designed to help our wholesaler clients surpass their profit and
sales goals; to design and print all materials necessary to carry the
wholesale distributor's sales message to their customers; and to instruct
the wholesalers' sales force in the optimum utilization of these programs.
It is also our mission to attract and retain quality employees dedicated to
providing exceptional service to our clients.
Superior customer service must be the ultimate objective for all Green, Rich
& Associates' personnel."
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